DFW Home-Service AI Agency
Websites + AI booking for DFW plumbing, HVAC, roofing, electrical.
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Services & Pricing
Packages for home-service shops that want more booked jobs.
Transparent pricing and clear deliverables for shops that need a site that books estimates and follow-up that actually runs. Start with the free expert audit when you want a low-commitment read on your site, or pick the smallest package that solves the problem — we will tell you if you are over-buying.
Service pages
Plumber Websites
Built around calls, forms and booked jobs.
ConceptNorthline Plumbing Co.
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Three pillars
Capabilities, not just deliverables.
Every package draws from the same three pillars: conversion-grade sites, embedded automation, and partnership after launch. Scope and depth scale with the tier — Micro through Growth include named retainer plans by default.
Pillar 1
Conversion-grade websites
Built to turn visits into booked estimates.
Pillar 2
AI + automation, embedded
AI inside your ops, not bolted on.
Pillar 3
Outcome partnership
Measured on what your site does after launch.
Pillar 1
Conversion-grade websites
Built to turn visits into booked estimates.
Service areaEstimate-Ready Websites
Custom sites for your shop — fast on a phone, clear about the trades and towns you serve, and built to book estimates.
- Service and service-area pages
- Mobile-first layouts with tap-to-call
- A clear estimate request on every page
- Accessibility and performance baked in
Pillar 2
AI + automation, embedded
AI inside your ops, not bolted on.
Service areaAutomation & Workflows
Wire your site to the tools your shop already uses so inquiries, confirmations, and customer details flow without retyping.
- Instant estimate confirmations
- No-show reminders and reschedule paths
- Post-visit review asks
- Routing into Jobber, Housecall Pro, or your scheduling tool
Pillar 1
Conversion-grade websites
Built to turn visits into booked estimates.
Service areaBooked-Job Systems
The path from first inquiry to a job on the schedule — designed so calls and form fills turn into booked estimates, not dead voicemails.
- Estimate request pages for each service
- Missed-call and after-hours follow-up
- Booking and qualification flows
- Booked-job and show-up tracking
Pillar 3
Outcome partnership
Measured on what your site does after launch.
Service areaOptimization Retainers
The included retainer keeps your site and follow-up tuned after launch — content updates, speed work, and changes driven by your booked-job numbers.
- Testing headlines and CTAs that book more estimates
- Content updates and SEO refreshes
- Performance monitoring
- Quarterly strategy reviews
Works with the tools you already run
We connect your site, confirmations, and reminders to the software your office already uses — no switching platforms.
- Jobber
- Housecall Pro
- ServiceTitan(on request)
- Google Business Profile
- Google Calendar
- Calendly / Cal.com
- HubSpot
Fix what you have
Already have a site? We fix up to 3 leaks your audit found in 5 business days, so more visitors become booked jobs. $497 flat.
Start with a Leak FixBuild or rebuild.
Five tiers from a single landing page through full revenue systems. Each package lists a fixed project fee and a named retainer plan by default — Premium starts from $12,000 and is scoped after paid discovery.
Micro
Get online fast with a single high-impact page.
$1,200project
$299/mo · Micro Care Plan
Includes a 3-month Micro Care Plan — continue monthly or pause after the initial term.
Timeline: 2–3 weeks
Best for
Owner-operators and small crews who need one credible estimate page
- One landing page — layout, story structure, and hero direction for your offer
- Mobile-first · readable type · touch-friendly CTAs
- Form + spam guard → your email · auto-reply to submitters
- Thank-you path · light notification to Slack or email
- Speed pass + Core Web Vitals target on this page
- SEO basics: title, meta, headings, OG image
- GA4 install + form submission event when you share access
- One batched revision round after first draft
Entry
A complete website with the essentials wired in.
$2,500project
$399/mo · Entry Growth Plan
Includes a 3-month Entry Growth Plan — continue monthly or pause after the initial term.
Timeline: 3–4 weeks
Best for
Shops ready for a full site: services, service areas, and estimate requests
- Up to 6 pages · shared nav, footer, one layout system
- Light IA: sitemap + page roles (home, services, about, contact, etc.)
- Reusable sections — hero, proof, CTAs — consistent across pages
- Estimate forms + routing · one CRM hookup (HubSpot free, Notion, Airtable, or Sheets)
- Thank-you pages with next-step CTAs after form submission
- On-page SEO: titles, metas, internal links, light schema where it fits
- GA4 + events for forms and primary CTAs · starter Looker Studio dashboard
- CMS or markdown so your team can edit copy safely
- Staging link for approval before DNS cutover
- 2 batched revision rounds site-wide
Core
Entry-level site plus a real automation layer.
$3,800project
$499/mo · Core Growth Plan
Includes a 3-month Core Growth Plan — continue monthly or pause after the initial term.
Timeline: 4–5 weeks
Best for
Shops that need confirmations and follow-up running, not just pages
- Everything in Entry, plus up to 8 pages
- Component library — buttons, cards, forms, micro-interactions on key UI
- Blog or resources hub · list + detail · RSS/sitemap
- Advanced forms: conditional fields or qualification routing
- Two CRM integrations · Calendly or Cal.com on contact and service pages
- Inquiry routing and job-type tags in your CRM
- 48-hour follow-up automation if an inquiry has not booked
- Weekly inquiries-and-booked-jobs digest to your inbox
- GA4 funnel · UTM framework doc · Looker Studio with funnel drop-off
- 3 batched revision rounds site-wide
Growth
For shops ready to scale — more pages, more rails, deeper reporting.
$6,000project
$699/mo · Growth Partnership
Includes a 3-month Growth Partnership — continue monthly or pause after the initial term.
Timeline: 4–6 weeks
Best for
Multi-truck shops adding service lines or locations that need a full booked-job system
- Full design system — art direction, funnel pages, email templates
- Up to 12 pages · gated assets · multi-step qualification forms
- Three CRM integrations fully wired and tested
- 5-email nurture sequence · no-show follow-up · deal stage Slack alerts
- Blog hub · 6 SEO posts at launch · keyword map for next 6 months
- A/B testing infrastructure · two variants ready at launch
- Looker Studio · Clarity heatmaps · GA4 goal funnel with drop-off alerts
- Dedicated launch-day availability · operations handoff doc
- 4 batched revision cycles — design + build
Premium
Custom business systems, integrations, and dedicated partnership.
From $12,000· scoped after paid discovery
Includes a 6-month Dedicated Partnership — terms scoped in your SOW.
Timeline: Scoped after discovery
Best for
Established, multi-location service businesses with complex stacks
- Scoped after paid discovery — not sold off a menu
- Multi-audience paths, custom logic, and auth when required
- Webhook and API integrations · error monitoring · security hardening
- Revenue ops automation · AI routing · internal ops workflows
- Full SEO and content strategy · programmatic options when applicable
- Advanced analytics, attribution views, and automated reporting
- Dedicated launch week · 72-hour post-launch monitoring window
- Operations manual · video library · team training session
Compare tiers at a glance
Micro through Growth use fixed list prices with tier-specific retainer plans. Core sits between Entry and Growth when you need automation without full funnel scope. Premium starts from $12,000, scoped per SOW. Cells marked with a dash are not part of that tier's typical scope.
| Capability | Micro | Entry | Core | Growth | Premium |
|---|---|---|---|---|---|
| One-time project | $1,200 | $2,500 | $3,800 | $6,000 | From $12,000 |
| Monthly retainer plan | $299/mo | $399/mo | $499/mo | $699/mo | Dedicated Partnership |
| Typical timeline | 2–3 wk | 3–4 wk | 4–5 wk | 4–6 wk | Per SOW |
| Custom single landing page | |||||
| Multi-page site (up to 6) | |||||
| Multi-page site (up to 8+) | Up to 8 | Up to 12 | Per SOW | ||
| Design system depth | Page layout | Full basics | Component library | Full art direction | White-label ready |
| CRM + automation | Light | Basic | Advanced | Full funnel | RevOps layer |
| Funnel / thank-you flows | Core CTAs | Calendly + routing | Full funnel set | ||
| Blog / content hub | Hub + 3 posts | Hub + 6 posts | |||
| Analytics + dashboards | GA4 basics | Starter dashboard | Funnel + Looker | Clarity + auto reports | Executive suite |
| Custom app logic & integrations |
All projects begin with a signed agreement and deposit before work starts.
Shops willing to share a published case study may qualify for our Founding Partner program. Learn more
All packages include a 30-day fix guarantee after launch. If something we delivered doesn't match scope within 30 days of launch, we fix it free. Not a refund or results guarantee. We respond within 24 hours on business days.
FAQ
Common questions before you book.
Still unsure? Send us a note — we will tell you straight whether we are the right fit.
Next step
Pillar 3 — Outcome partnership · Measured on what your site does after launch.
Not sure which package fits?
Start with a free audit of your current site — we will tell you the smallest scope that actually books more jobs.
Get a free 32-point audit
Plumbing, HVAC, roofing, and electrical owners: get a free 32-point audit — written PDF in 48 business hours, no call required.